Using video as digital marketing tool is trend of 2018 and it is one of the newest additions to promotion toolbox. This has been a full-on video revolution year for marketers. It is a fact that most part of population is visual learners.
Video allows to increase the time spent by visitors on your site. Most of visitors use mobiles and other devices to visit your website, use social networking sites and to watch videos.
You can reach more visitors by posting videos on social networking sites.
- YouTube: More than 5 billion video views are watched each day
- Twitter: 82% of Twitter's audience watches video content
- Facebook: Around 500 million people watch Facebook videos every day
Videos can play good card for you by answering customer FAQs, showcasing
products in action, demonstrating something customers can do with your product.
It is good to know possible types of video or take consultancy from specialists from
the start for choosing the best type for your company and for each marketing steps
or products.
For example, animated videos could be done without operator, attributes, actors.
Especially, boring people talking long texts are not enough anymore to break through the clutter.
No one is interested in long videos. Make your videos short even with 15 seconds would be enough.
You just need to be with willingness to show yourself to your existing customers and potential customers.
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