LinkedIn is a business- and employment-oriented social networking service that operates via websites and mobile apps.
Why should you use it?
Reinforcing your reputation: As a marketing tool, LinkedIn provides a great way to share your company’s story, and develop trust and subject-matter authority through regular updates and customer recommendations. You can generate leads and referrals. With LinkedIn’s company pages, it’s easy to communicate what you have to offer and to tailor this message to different industries, groups, and demographics.
Your LinkedIn profile basically represents a more complete (and interactive) resume. You can include it as a link perhaps in an email or your cover letter when you apply for jobs.
You'll always get recommendations from LinkedIn about jobs you may be interested in.
LinkedIn features:
The home feed is your news feed, showing recent posts from your connections with other professionals and company pages you're following.
All sorts of jobs listings are posted on LinkedIn everyday by employers, and LinkedIn will recommend specific jobs to you based on your current information, including your location and optional job preferences that you can fill out to get better-tailored job listings.
In addition to your connections with professionals, you can follow certain interests on LinkedIn as well. These include company pages, groups according to location or interest, LinkedIn's SlideShare platform for slideshow publishing and LinkedIn's Lynda platform for educational purposes.
When other professionals invite you to connect with them on LinkedIn, you'll receive an invitation that you'll have to approve.
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