Facebook gives various types of advertising which are listed below:
Clicks to Website
Clicks to Website ads enable you to connect to special pages on your website in the news feed for both desktop & mobile users as well as the right sidebar.
Website Conversions
Website Conversions ads enable you to direct visitors to particular pages to turn those guests into sales, leads, or subscribers traffic.
Page Post Engagement
Page Post Engagement ads enable you to improve the number of Likes, shares, and comments on your Facebook page posts.
Page Likes
Page Likes ads enable you to target the audiences that'll be most likely to turn into business & boost them to become fans of your page.
App Installs
App Installs ads enable you to expand the number of people using your mobile app with ad position in the news feed of mobile users.
App Engagement
App Engagement ads enable you to encourage people to use your app more often with ad placement in the news feed of mobile users.
Event Responses
Event Responses ads allow you to get extra exposure for your future event along with responses from the people you've requested. You can set Event Responses advertisements in the right sidebar for desktop users.
Video Views
Video Views advertisements enable you to make just that - views to your videos. These advertisements are optimized by Facebook to be displayed to people most possible to view videos on Facebook over devices.
Offer Claims
Offer Claims advertisements enable you to drive people to your store using a particular offer. You can place Offer Claims advertisements in the news feed for both desktop and mobile users also on the right sidebar.
Premium Ads
Premium advertisement placement for those who require to ensure their ad shows up at the top of the news feed or right sidebar for targeted users, or those that want to get the position of a large advertisement on the logout page.
